Magic In The Air (2014) – Magic System feat. Chawki

Wednesday Rachmaninoff and today Chawki. That’s quite a leap. Who is Chawki? Your guess is better than mine. Let’s find out…. I heard this song when my kids played it, and I thought maybe ‘I should add it to the collection‘ to appease the crew. I must have been in a jocular mood at the time, but now having second thoughts. What the heck, let’s run with it.

Magic in the Air is a 2014 single by Ivorian musical group Magic System, featuring Moroccan singer Chawki. This was an association football themed song focusing on African football and released in March 2014 to coincide with preparations for the 2014 FIFA World Cup. As I write this, Australia and Argentina are set to play a friendly tomorrow morning (my time). Yay! Here’s Messi and his sons playing football in his living room. Very cool.

On t’invite à la magie, y a pas de raccourci,
Oublie tes soucis, viens faire la folie
Feel the magic in the air, allez allez allez,
Levez les mains en l’air, allez allez allez.

Which translates as:

We invite you to the magic, and there are no shortcuts
Forget your worries, and come and join the madness
Feel the magic in the air, go on, go on, go on
Raise your hands in the air, go on, go on, go on

It reminded me a bit of Shakira’s South African football anthem – Waka Waka (This Time for Africa) (The Official 2010 FIFA World Cup™ Song). I think Shakira’s version is the better celebratory song. But anyways we are going with Magic in the Air today which was earning significant airplay in stadiums during football matches. Interestingly, it was played every time France scored a goal at the 2018 FIFA World Cup, which saw them win the whole tournament.

Wikipedia: Ahmed Chawki (Arabic: أحمد شوقي; born 31 May 1982), known professionally by his stage name Chawki, is a Moroccan singer, songwriter and producer. Chawki began his career in the early 2000s. He had a music band named La Paloma which mainly focused on Arabic and Moroccan music. On occasion of the 2014 World Cup, he was featured in a football-themed song Magic in the Air by Magic System, a hit in France and Belgium.

Magic System is an Ivorian coupé-décalé band from Abidjan. It was founded in 1996 and comprises Asalfo, Goude, Tino, and Manadja. It is the largest city and the economic capital of the Ivory Coast.

References:
1. Magic in the Air – Wikipedia

Unknown's avatar

“The more I live, the more I learn. The more I learn, the more I realize, the less I know.”- Michel Legrand

Tagged with: , , , , ,
Posted in Uncategorized
39 comments on “Magic In The Air (2014) – Magic System feat. Chawki
  1. Highly catchy Matt.

  2. An undeniably joyous, uplifting & catchy song!

Leave a reply to Bruce Goodman Cancel reply

Follow Blog via Email

Enter your email address to follow this blog and receive notifications of new posts by email.

Join 774 other subscribers

Go back

Your message has been sent

Warning
Warning
Warning
Warning.